A major development on the Facebook platform is the introduction of EdgeRank, a ranking formula that determines which posts are displayed on the News Feed of fans and friends. This algorithm filters and prioritizes the posts your fans will see and the order in which they are shown on their News Feed.
This article describes EdgeRank and how it affects your Facebook activities? Facebook had to introduce a ranking algorithm to reduce the amount of clutter displayed on people's News Feeds.
To overcome the effects of EdgeRank, you need to understand how to create and manage the updates you post on Facebook, how to time these updates and how to engage with fans and friends using Facebook features like Likes, Share and Comments. Unless you fully embrace the concept of engagement, your status updates will simply not show up on the News Feed of your fans.
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